Bring distinct perspectives
Reflect the communities, generations, disciplines, and experiences the network aims to serve.
Excellent Twelve • ICON12 • AME NOW
Twelve voices.
One larger vision.
The Iconic 12 is AME NOW’s vision for a diverse creative leadership collective: people who shape stories, champion talent, and help ideas reach an audience.
Explore the visionIllustrative concept image; it is not a photograph of confirmed members.
RepresentationCreative leadershipExecutive productionShared opportunity
The collective
Leadership that
opens doors.
Excellent Twelve, also known as ICON12, connects the face of the organization to the work behind it. The concept places varied voices and experience at the center of AME NOW storytelling.
Shape original work
Help develop conversations, productions, campaigns, and formats across the ecosystem.
Build meaningful bridges
Connect creators, audiences, partners, and opportunities across platforms and places.
Why it matters
A visible voice with real responsibility.
Representation gains depth when the people seen on screen or stage also have a hand in developing the work. The Iconic 12 vision pairs public presence with creative contribution and executive production.
01 Diverse voices and lived experience
02 Credit for creative contribution
03 Collaboration across media formats
04 Community impact alongside visibility
Across the AME NOW network
From an idea
to an audience.
A possible creative path shows how ICON12 leadership can work alongside existing AME NOW platforms. Specific member roles and projects will be announced when confirmed.
01 / DISCOVER
Find the story
Listen to a creator, organization, or community need.
02 / DEVELOP
Shape the format
Choose the conversation, feature, production, or event that fits.
03 / PRODUCE
Make the work
Bring voices and production teams into the process.
04 / CONNECT
Extend the impact
Share through AME NOW channels and community partners.
Part of the ecosystem
Meet the wider vision.
Explore the news, conversation, publishing, and streaming platforms where creative leadership can make an impact.
Explore AME NOW